Insights: Spring, 2012 (v7:n1)
Palmer alumni are keeping elite athletes at the top of their game
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a message from Dr. Burt

Celebrating alumni accomplishments and creating meaningful services

Dr. Burt

This issue of Palmer Insights is a celebration of alumni accomplishments, including our alumni who work in the sports chiropractic arena with elite athletes. Chiropractors play a significant role in sports today, from the community level with Little League and pee wee football teams, to college and all the way up to professional levels and the Olympics.

Our campuses continue to offer strong programs in chiropractic rehabilitation and sports injury education, and you’ll hear from Dr. Dave Juehring, the director of Chiropractic Rehabilitation and Sports Injury on the Davenport Campus, in our Spinal Column. All three of our campuses have active Sports Council groups, and they are among the largest and most involved groups at any of the chiropractic colleges.

More and more individual sports stars are aligning themselves with chiropractic, such as NFL football stars Jerry Rice and Reggie Bush, who are spokespeople for the Foundation for Chiropractic Progress. It’s an area where I believe we rightly belong, because chiropractic offers athletes more than other healthcare professions do, and we should be proud of our role and embrace it.

In addition, we are very proud of our own athletes. Our rugby players and alumni promote chiropractic and have been doing so for five decades now. Our rugby alumni are promoting chiropractic as well as sending students to Palmer and raising funds to help students and Palmer’s athletic programs. You’ll see photos from the first David D. Palmer Athletic Trust Symposium in March on page 9.

In the Alumni Office, we have a lot going on and are very excited about some new business services we have to offer. It all started with our Staples program a few years ago, and now we have a full slate of business services to help you succeed in practice. Our Business Solutions program, through Deluxe for Business Marketing Solutions, provides you with printed materials like business cards, letterhead and brochures as well as practice forms and essential marketing tools such as clinic logos, website design and e-mail marketing. It allows you to go to one place and secure any of the products and services you need to run your practice, and 2% of net sales are donated back to Palmer.

Our newest partner is m2 Lease Funds, with whom we’ve launched the Palmer Practice Finance Program (PPFP). We are offering a special promotion on chiropractic equipment, technology and office equipment leasing through June 30, 2012. As with all of the PPFP services, 1% of each new lease will be donated back to Palmer (see page 6 for details).

For more information about all of Palmer’s business services for alumni, go to www.palmer.edu/BusinessServices. In the meantime, enjoy this issue of Palmer Insights, and thank you for all of the things you do for Palmer and chiropractic.

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